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The Essential Eyeshadow Palette: 5 Staple Shades for Every Makeup Bag
The 5 shades that should be in every makeup bag! When it comes to creating a versatile makeup collection, having the right eyeshadow...

Whitney Simpson
Apr 16, 2025


Blush: Makeup's Unsung Hero
Blush is often an underestimated component of a makeup routine, yet it holds the power to transform your entire look. It's not only about...

Whitney Simpson
Mar 14, 2025


Multipurpose Makeup Series : 5 Places to Apply Eyeshadow
I don’t know about you, but I’m the type of gal who likes to get the most bang for my buck when it comes to products and services. I...

Whitney Simpson
Nov 15, 2024


Seven Makeup Tips For Your Family Photo Session
We’re at the time of year when family photos start to enter the picture. If you’re like my family, we do them once a year for our annual...

Whitney Simpson
Oct 31, 2024


My Top 3 Ways to Clean Your Makeup Brushes
I’ll be honest, this is an area that I am a little weak in. Not because I don’t see the value in having clean makeup brushes, trust me I...

Whitney Simpson
Oct 10, 2024


My Top 3 Places to Prime
Should you use a primer under your makeup?! There are varying schools of thought on this subject. One side says if you have a solid...

Whitney Simpson
Sep 29, 2024


I'm Starting Something New...
I’ll be honest—I am a bit fearful to share. I don’t know if it’s the vulnerability, the admission that I’m having to ask for help, or the fear of utter failure and embarrassment if I fall flat. But nonetheless, I’m putting on my brave britches (that’s what I tell my kiddos in situations where bravery might be required), and I’m sharing. I’ve prayed about this, considered documenting it, and I’m still not sure where that will land—but I’ve hired a fitness and nutrition coach.


Why I Fired Our Elf This Year
Changing Up Christmas this year and it started with firing our elf. I know, I know… “You fired your elf? At Christmas?!” But hear me out. We’ve never been an Elf on the Shelf family. No mischievous flour fights, no midnight acrobatics, no elaborate setups with tiny props that magically appear each morning. Instead—for years—we’ve had a Kindness Elf. (I read an article about this years ago click here to read and snagged an elf at Hobby Lobby to make it happen.) Our little guy


Becoming Her By 40: Not Reinventing-Finally Becoming
Learning to walk with confidence and feel worthy of love, style and celebration for the life I've lived all before 40. As I step into my...
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